Step #2 – Niche Avatar

#2 – Target Market, Competitors, Customer Avatar

Print the documents and forms to use as you go through the program!

Documents

1. Assignment #2
2. Annotated Notes – SOB – Step 2 (Sustained Online Business – Masterclass)
3. Annotated Notes – MR – Step 2 (Market Research)

Forms

• Notes Page
• Competitor List (FORM #2a)
• Competitor Research (FORM #2b)
• Target Market Analysis (FORM #2c)
• Avatar Research Questions (FORM #2d)
• Avatar Story and Image (FORM #2e)
• Words and Phrases of Avatar (FORM #2f)

NOTE – Put your completed documents for a coach review into your Dropbox folder. Notify the coach by email that the material is there.